UST STUDENTS BAG AWARDS IN ASUS MARKETING PITCH COMPETITION
Two teams from the University of Santo Tomas bagged awards in the ASUS TUF Enough: A Marketing Pitch Competition held virtually last July 31.
Business Administration students Festin Alyssa, Rikki dela Cruz, and Natasha Cruz placed first for their presentation entitled “Connect even through the TUF times.”
The group was coached by College of Commerce and Business Administration faculty member Antonio Etrata.
Meanwhile, Allyana Deveza and Ryan Carlo Villanueva placed third for their marketing pitch entitled “The Peripheral for the New Normal.”
“Through video presentations, the competing teams were tasked to showcase the strengths of ASUS TUF gaming products in behalf of their target market, which were student gamers,” UST said.
“The judges and the panelists in the virtual event were reputable names in the gaming and marketing industry, namely: Jose Josue, chief marketing officer of AcadArena; Ariane Lim, chief executive officer of AcadArena; and John Robert Osorio, regional marketing manager of ASUS,” it added.