With the desire of encouraging kids to do physical activities, the Philippine Athletics Track and Field Association (Patafa) with the Milo National Kids initiated an athletic online game challenge and set members of the national team to take part in the said program.

/ 23 November 2020

The online challenge will have two waves where the first wave will be about providing awareness and encouragement to the kids to take part in physical activities. 

While the second wave is the application and contests proper in which kids will be challenged to do the eight exercises in one series, the video of which will be their entry in the contest.

The event will feature video entry contests of kids doing exercises at home and will have

demonstrations done by the Southeast Asian Games champions in demo videos that will be published online by the Patafa.

Joining the mentoring program are Kristina Knott (200 m-run), Christine Hallasco (marathon), Natalie Uy (pole vault), Willie Morrison (shot put), Sarah Dequinan (heptathlon), Clinton Kingsley Bautista (110m hurdles), Aries Toledo (decathlon), and Melvin Calano (javelin).

Demonstrations will be physical activities similar to their respective events such as running, jumping, and throwing will be demonstrated by the eight members of the national athletics team.

Kids ranging from 15-years old and below are expected to suit up for this online event. Where winners in the under-10, under-12, and under-15 each week will win P1,000 and Milo gift packs. 

Weekly winners will then meet in the finals on February 26, 2021, in a live online competition offering P10,000, a Milo gift pack, and a Milo trophy to the winner. 

Moreover, weekly winners will also advance to the semifinals of Phase Two (Kids’ Athletics activities) in June 2021.

Patafa president Philip Ella Juico shared that producing such programs showcased the Filipino ingenuity, creativity, and imagination and added that the event will serve as a tribute to the teamwork in Patafa and Milo’s interest in youth development.

 “The Milo National Kids’ Athletics Games online will be a useful tool for parents to inculcate the value of exercise among our kids during this school year,” Nestle Philippines-Milo assistant vice president Lester P. Castillo propounded.

“With physical activity, children become better learners,” he concluded.