10 July 2024

Globe is committed to continuously innovating and beefing up its network to deliver inclusive connectivity and life-enabling services in the regions, a key officer recently assured Cebu’s business community.

Patrick Gloria, Globe External Affairs Vice President, spoke about Globe’s sustained initiatives towards digital transformation at the recently held 15th annual Asia CEO Forum held in Fili Hotel, Nustar Cebu.


The event brought together business leaders to discuss strategies for advancing their enterprises and contributing to Metro Cebu’s economic development. This year’s forum focused on integrating new technologies, such as artificial intelligence (AI), to revolutionize business operations and spur growth in the region.

“In today’s digital world, connectivity is not a privilege but a right for all. Globe is committed to bridging the digital divide, ensuring that the benefits of the digital age are accessible to everyone,” said Gloria.

He shared Globe’s network initiatives in Cebu aimed at meeting the increasing demand for connectivity. In the last three years, new cell site deployments and expansions of existing sites have bolstered cellular infrastructure, resulting in increased network coverage of of 34% in Cebu City, 10% in Lapu-Lapu City, 9% in Mandaue City, and 47% across the rest of the province.

The company also continues to replace its legacy copper infrastructure with modern fiber technology, greatly enhancing internet speeds and reliability. Over the past five years, Globe has built 241,000 fiber-to-the-home (FTTH) lines, with 30% in Cebu City, 12% in Mandaue City, 12% in Lapu-Lapu City, and 46% across the province.

Beyond investing in infrastructure, Gloria noted the importance of investing in people. Globe maintains a steadfast focus on its customers, believing in following their journey, understanding their unique needs, and addressing these needs through innovative technology.

Globe, fast expanding into a full-fledged technology company, explores customer-centric solutions that democratize financial services, primary healthcare, and e-commerce. Through its ecosystem of digital platforms, including GCash and KonsultaMD, Globe empowers individuals and businesses, fostering a more inclusive and resilient digital economy.

Globe’s commitment to sustainability is also evident in its adherence to the United Nations Global Compact Principles and its pledge to achieve zero carbon emissions by 2050.

He also acknowledged the importance of Globe’s partnerships with national government agencies and local government units (LGUs) to expedite the deployment of connectivity infrastructure through streamlining the permitting process.

The Asia CEO Forum Cebu underscored the significant role of digital transformation in driving economic development and improving the lives of people in the Visayas. Globe’s sustained efforts towards inclusive connectivity play a vital role in realizing these goals, ensuring a vibrant and prosperous future for Metro Cebu and the rest of the nation.

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