Society

GLOBE INTRODUCES ‘JUST FOR YOU’ A HYPER-PERSONALIZED EVERYDAY EXPERIENCE IN GLOBEONE, GCASH, AND FACEBOOK

4 September 2025

Imagine getting data and mobile offers that match your habits, interests, and daily routines! Plus these are automatically shown to you in real time just as you need them.

Globe is making this possible with “Just For You,” a new way of bringing personalization to the next level by tailoring deals around how people live and connect.

At the heart of Just For You is Globe’s commitment to understanding how customers engage with its services, enabling the delivery of timely, relevant offers that anticipate their needs and continuously improve their experience.

By staying close to customers’ everyday realities, Globe ensures that support keeps in step with Filipino families as they manage shifting routines, responsibilities, and digital habits. “We aim to make every interaction count. Knowing our customers allows us to design experiences that reflect their lifestyle. It is one of the ways we continue to build a brand that truly connects with them,” said Darius Delgado, Globe Chief Commercial Officer.

With customers in mind, Globe enables Just For You in channels where the customers are, including GlobeOne, GCash, and now with Meta. In collaboration with Meta, Globe introduced this innovative service to Facebook users. Built on a shared vision of hyper-personalization, the collaboration enables Globe Prepaid and TM customers to receive prompts on Facebook that lead them to the right promos as they are needed.

Moreover, by integrating Just For You with Facebook, Globe significantly boosts the reach of this popular service, which already engages nearly half of Globe’s 12.2 million monthly users on GlobeOne and GCash.

“Globe is always looking for ways to make  services more intuitive and helpful. With Just For You, we can respond more thoughtfully, giving customers what they need, when they need it, across the apps and platforms they already use,” Delgado added.

To learn more about how Just For You supports Globe’s goal to Go Forward Together with its customers, visit https://www.globe.com.ph/apps/globeone.