Mobile data now account for 86% of Globe mobile revenues, reinforcing its position as the company’s strongest growth engine. As digital habits deepen, Globe is expanding both engagement and monetization, supported by rising 5G adoption and personalized offers tailored to customer behavior.

In the second quarter of 2025, mobile data traffic rose by 7% from the previous quarter. Usage over 5G grew even faster, with average daily mobile traffic rising by 58 percent since December 2024. Users consumed up to 33% more data on average, reflecting richer digital habits and stronger network performance. This reflects the growing role of mobile connectivity in how Filipinos work, learn, transact, and spend time online.

Core net income increased by 30% quarter-on-quarter, driven by improved yields and stronger participation across Globe’s digital platforms. Hyper-personalized offers now reach more than 90% of Globe’s mobile base, allowing customers to access timely, relevant experiences that fit their daily needs.

Globe President and CEO Carl Cruz said the shift in behavior mirrors a deeper transformation. “The way we use data today is a mirror of how we live. Every stream, every payment, every moment shared online is part of a larger shift. Our goal is to make those digital experiences seamless, safe, and rewarding for everyone, wherever they are.”

Globe continues to invest in a consistent and inclusive network experience, supported by self-service platforms like the GlobeOne app. The digital app helps customers take control of their mobile data, rewards, and promos, making it easier for them to manage their accounts anytime and anywhere.

Prepaid customers remain a strong growth segment, with offers that maximize value and encourage sustained mobile usage. Globe’s strength lies in meeting customers where they are, whether in city centers or rural barangays, through a reliable, evolving network.

At Globe, every connection is more than just data, it’s about empowering Filipinos to live more, do more, and thrive in a digital world.